Butts, Jeffrey with Lindsay Bostwick and Jeremy Porter (2014). Denormalizing Violence: Evaluation Framework for a Public Health Model of Violence Prevention. New York, NY: Research & Evaluation Center, John Jay College of Criminal Justice, City University of New York.
The Research & Evaluation (R&E) Center at John Jay College of Criminal Justice is currently evaluating the effectiveness of the Cure Violence approach to violence reduction. Cure Violence utilizes a public health approach. It considers gun violence to be analogous to a communicable disease that passes from person to person when left untreated. According to the logic of Cure Violence, gun violence is most effectively reduced by working to change the behavior of individuals at risk to participate in gun violence, but simultaneously “denormalizing” violence by changing the community norms that support and perpetuate gun violence. This report addresses the operations of Cure Violence and how it differs from other approaches for reducing gun violence. It reviews the evidence underlying these models and proposes an agenda for future evaluation research.